43°33'N 7°01'E
Cannes, FR · 2025
Jason Nellis, smiling on a street in the south of France

About Jason Nellis

Performer who writes.
Builder who thinks.

The career came after the diagnosis. The diagnosis came at 19. Everything between then and now has been an argument against deferring the interesting life.

Near Cannes, France Father of Kit & Ace Northwestern '06 Builder since Hulu
01 · The longer story

Why behind
the career.

When Jason was 19, doctors told him he had Stage 2B Hodgkin's lymphoma. He was in college — Northwestern, Theatre major, the kind of kid who was more comfortable onstage than in a doctor's office. He went through chemo and radiation and still finished school. Then moved to Los Angeles instead of back to the East Coast, because the alternative was playing it safe, and playing it safe now had a specific cost he could actually feel.

"Someday" stopped being a safe assumption that year. It never really came back.

That urgency turned out to be a useful professional trait. He joined Hulu during its formative years — not with a plan, but with a pattern: find something worth building, figure out where the real leverage is, and make the thing nobody else is paying attention to yet. He co-founded Packagd, which Facebook acquired. He built Facebook Live Shopping inside Meta's NPE team, and became the company's first Founder in Residence. He signed on as Chief Product Officer at SuperBam and eventually ran the company as Interim CEO while it navigated a genuine crisis.

None of those moves followed a strategy document. They followed a gut sense for systems — which ones were ready to break open, which ones needed someone to care more carefully than the people already in charge. He's a high-context thinker who leads with narrative first, which occasionally confuses people who want a slide deck before they want to understand the problem, and works extraordinarily well with everyone else.

In April 2025, he moved his family to the south of France. Not a sabbatical. Not a midlife gesture. A deliberate restructuring of what a life looks like when you stop optimizing for someone else's definition of success — and start building something that doesn't require a negotiated exit to actually enjoy. He writes, advises, and builds from there. His two sons, Kit and Ace, are his best proof of concept.

02 · Career arc

The condensed
version.

2007 – 2012
Early Product & Growth
Hulu
Joined during the formative years. Learned the difference between good ideas and executable products — and developed a permanent taste for building at scale.
2012 – 2016
Operator, founder, cautionary tale
PBS · Marketing agency · Vizio
Ran editorial product at PBS. Founded a marketing agency. Sold it in a deal so spectacularly bad it became its own syllabus. Learned execution risk the hard way.
2016 – 2020
Co-founder → Founder in Residence
Packagd → Meta (Facebook)
Co-founded Packagd; acquired by Facebook in 2016. Built Facebook Live Shopping inside NPE. Became Meta's first-ever Founder in Residence — startup operator inside a very large machine.
2020 – 2025
CPO → Interim CEO
SuperBam
Led product across creator IP protection, content monetization, and AI deepfake enforcement. Stepped into the Interim CEO seat during Q1 2026 to steer the company through a significant restructuring.
Now →
Head of Innovation & Strategy · Co-founder
BoltOS · Akaeon Corp
Building at the intersection of AI strategy and product leadership. Co-founded Akaeon Corp with Jenn. Writing, advising, and designing a life worth living — from France.
03 · Right now

What's live
this quarter.

Work
BoltOS — Head of Innovation & Strategy
Shaping the product and go-to-market strategy for the next iteration of AI-native operating infrastructure.
Active
Venture
Akaeon Corp
Co-founded with Jenn. Early stage — building at the edges of where AI meets human systems work.
Building
Writing
Notes on things that don't fall over
Sporadic essays on leadership, product, and what a deliberate life actually looks like in practice.
Publishing